Virat Kohli Instagram Followers: A Deep Dive into His Social Media Stardom
Virat Kohli Instagram Followers
In addition to being a cricket legend, Virat Kohli is a well-known figure on social media worldwide. He has amassed millions of Instagram followers, making him one of the world’s most prominent sports figures. What, though, is so unique about his Instagram following? What is his ranking as one of the most popular athletes?
Instagram Followers of Virat Kohli in 2025
Virat Kohli is the most followed cricket player on Instagram as of 2025, with over 270+ million followers. His following base keeps expanding every day, drawing in brand partnerships, fitness enthusiasts, and cricket fans.
Virat Kohli’s Instagram ID: https://www.instagram.com/virat.kohli/

Why Does Virat Kohli Have So Many Instagram Followers?
Several factors contribute to Kohli’s massive Instagram following:
- Cricket Stardom: Being one of the greatest batsmen in cricket history, his on-field achievements bring in millions of fans.
- Fitness Inspiration: His disciplined fitness routine inspires athletes and health-conscious individuals worldwide.
- Engaging Content: From match highlights to workout videos and family moments, his content connects deeply with fans.
- Brand Endorsements: He collaborates with global brands, making him highly visible on social media.
- Global Appeal: Despite cricket being most popular in India, Kohli’s charisma extends to countries like the United States, Australia, and England.
Virat Kohli’s Instagram Growth Over the Years
Year | Instagram Followers | Growth (%) |
---|---|---|
2018 | 25M | – |
2019 | 45M | 80% |
2020 | 75M | 67% |
2021 | 120M | 60% |
2022 | 180M | 50% |
2023 | 250M | 39% |
2024-25 | 270M+ | 10% |
From the table above, it’s evident that Virat’s Instagram following has grown exponentially, proving his increasing influence over time.
Virat Kohli vs. Other Global Athletes on Instagram
Virat Kohli stands among the most-followed sports personalities on Instagram. Here’s how he compares with other top athletes:
Athlete | Instagram Followers (2024) | Sport |
---|---|---|
Cristiano Ronaldo | 650M+ | Soccer |
Lionel Messi | 500M+ | Soccer |
Virat Kohli | 275M+ | Cricket |
LeBron James | 160M+ | Basketball |
Neymar Jr. | 210M+ | Soccer |
Despite cricket being a regional sport compared to global games like soccer and basketball, Kohli’s massive following is remarkable.
How Much Does Virat Kohli Earn Per Instagram Post?
Virat Kohli is one of the highest-paid Instagram influencers in the sports industry. Reports suggest that:
- He earns approximately $1 million per sponsored Instagram post.
- His annual earnings from Instagram exceed $15 million.
- His partnerships include top brands like Puma, Audi, MRF, and Herbalife.
This makes him the richest cricketer on Instagram and one of the top social media earners in the world.
Virat Kohli’s Most Liked Instagram Posts
Some of Virat Kohli’s most viral Instagram posts include:
- Birth of His Daughter (2021) – Over 15 million likes
- 50th ODI Century Tribute to Sachin Tendulkar (2023) – Over 12 million likes
- Workout Videos & Fitness Challenges – Over 10 million likes
- Family Moments with Anushka Sharma – Constantly trending
His content isn’t just about cricket but also personal life, fitness, and brand endorsements.
Why Does Virat Kohli’s Instagram Matter to the USA Audience?
Although cricket isn’t as big in the United States, Virat Kohli’s popularity extends beyond the sport due to:
- IPL & T20 Cricket Growth: The USA recently hosted the 2024 T20 World Cup, increasing interest in cricket.
- Fitness Influence: His workout videos attract American fitness enthusiasts.
- Crossover Collaborations: Kohli has been featured in global sports and lifestyle campaigns, appealing to a worldwide audience.
How Fans Can Engage with Virat Kohli on Instagram
If you’re a fan of Virat Kohli, here’s how you can engage with him on Instagram:
- Follow his official handle: https://www.instagram.com/virat.kohli/
- Like & Comment on Posts: Show your appreciation by engaging with his content.
- Join Fan Pages & Hashtags: Use hashtags like #ViratKohli #KingKohli #ViratKohliInstagramFollowers
- Watch Live Sessions: He occasionally interacts with fans via Instagram Live.